Distribution

Flexible Cross-Posting

Send one content version to any connected channel assigned to the project, not just the channel it was written for. The text and its attached media are carried to every selected destination as-is.

Flexible Cross-Posting

Why you need this

How it changes your marketing workflow

A post you wrote for X is usually fine on Bluesky, Mastodon, or LinkedIn with no changes at all — but getting it there normally means copying the text, re-uploading the image, and repeating the whole ritual per network. Cross-posting removes the copy-paste round trip: pick the version you like, tick the channels, and the same text and attachments go out to each one.

How it works

From open to result in a few steps

1
1

Pick the version to publish

In Campaign results, select the content version you want to go live using the version dropdown on the piece.

2
2

Open Preview before posting

Choose Post Now on that single piece. The preview opens with counts for ready, skipped, and previously posted.

3
3

Tick the cross-post channels

Under “Cross-post channels”, select any connected channel assigned to this project — Bluesky, Mastodon, LinkedIn, Discord, and more.

4
4

Post to every selection

Confirm with “Post to N channels”. The same text and attachments are delivered to each destination and the result is reported per channel.

Without 1MarketingTool

The old, fragmented way vs. one local app

The hard way

Copy the caption out of one channel's piece, open each other network, paste it, re-attach the media, and post again per destination.

The 1MarketingTool way

Open Preview before posting, tick any connected channels in the cross-post grid, and send that exact version and its media to all of them at once.

Key capabilities

Everything included with Flexible Cross-Posting

Reuse one content version across any connected channel on the project
Carry text and attached media to each destination unchanged
Select destinations from a grid of connected, project-assigned channels
See ready, skipped, and previously posted counts before anything sends
Shorten over-limit Bluesky and Mastodon posts at a word-safe boundary instead of failing
Review per-channel results and retry the destinations that failed

Why it matters

The payoff of having distribution built into your workspace

One version, many networks

Reuse the copy you already approved instead of rewriting it per channel.

Media travels with it

Attached images and video are reused as-is on every selected destination.

Only what you connected

The grid lists connected channels assigned to this project, so you cannot post somewhere unconfigured.

Ready to run your marketing locally?

Download 1MarketingTool and use Flexible Cross-Posting alongside 72 other features, all in one app.

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